• Established one of Egypt’s first advertising agencies in the private sector, and is, in addition, a renowned marketing consultant.
  
  
• Extensive knowledge of the media sector acquired throughout more than thirty years experience in the marketing and advertising world.
  
  
• Researched and found opportunities to launch new products in well studied selected segments into the Egyptian market.
  
  
• An expert in creating brand names, packaging and the promotional mix in parallel to the marketing mix and creative.
  
  
• Created new brands and drew its marketing plans satisfying consumer needs, and gained significant market share for all of them starting from their first year.
  
  
• Created, planned and executed a substantial number of successful marketing and advertising campaigns for local and international clients, and specializes in brand building and in creating successful brands from scratch.
  
  
• Highly educated, well read and knowledgeable in the Egyptian market field and its regulations as well as consumer and trade behavior and with continuous monitoring of the changes happening due to the local and international variables that result from the interaction with international changes and globalization.
  
  
• Monitoring the economic factors affecting the market, consumers and predicting market trends.
  
  
• Continuous observation and research of market opportunities for services and products of different categories.
  
  
• Being involved in the business community, and finalizing business deals in different fields.
  
  
• Management consultation process including re-structuring and reaching the best format to raise a firm's performance.
  
  
• Training in marketing, sales and advertising to develop human resources.

Address:

2 El Esraa St. Mohandessin, Cairo, Egypt

Phone:

+02 (3) 303-9741/2 (business)
+02 (3) 304-3628/9 (home)

Mobile:

+20 (10) 555-1055
+20 (12) 211-0020

Email: